Measured Impact is a contest that organizes labor for charity and also measures the strength (loyalty) of the contestants’ social media connections/relationships. Which charity? Well that all depends….
First, I just want to say how excited I am about this idea to use labor to measure the impact of our upcoming charitable initiatives and the allegiance (loyalty) of the volunteers. I really love how this idea fits so well into the wave of volunteerism that is sweeping the country. People are really amazing. When faced with the worst economic conditions in decades, they want to go out and give to others in need. I’m really moved by this nations spirit and generosity. It says so much about the character of our neighbors.
The only thing I’m a little bit apprehensive about is how potential benefactors (charities) will react to this uniquely structured initiative. Will they say, “Labor? Just give us money!”? Or will they recognize the incredible value? I’ll be finding out shortly!
For the right charity, this is going to be an incredible opportunity to push forward their mission and have their own impact on their specific cause. Finding the right charity is definitely a big piece of this puzzle. Since participants in the Measured Impact Contest could come from literally all over the United States and have millions of followers/friend/contacts, it’s important that potential charities be able to facilitate volunteers donating their time and effort, no matter what part of America that volunteer lives in. We’ll also have to make sure that we have an airtight method to track the volunteers time and which contestant they’re volunteering under. (Ideas anyone?)
This is how we’re going to handle selecting the charity. Participants in the contest will be able to put forth their suggestions for consideration. There will also be a submission period where the public at large can suggest charities. I could potentially see this getting out of hand, so if at all possible, I would really appreciate it if you could do some of the leg work and try to verify that the charity that you suggest meets the above criteria (handling volunteers across the USA). There will then have to be a vetting process where we make sure that the charities put forward are interested in working with us in this endeavor. The vetting period will obviously vary depending on how many suggestions we receive. Finally there will be a public vote where anyone can choose their best pick to be the benefactor of the Measured Impact Contest. Yes the public (that’s you) will pick the charity. Cool, huh? Just to be clear, we’re only going to be working with one charity at a time. With all the contestants promoting a single charity it will keep the playing field level and they’ll really have a chance to flex their influence muscles.
Several months ago when I was still planning this project I did an informal poll of the Twitter Top 100 to see which charities they liked the best. I got the following responses: (*Disclaimer: I have not vetted these charities yet to see if they’re appropriate partners. The following Twitter users have not yet agreed to participate as contestants in the Measured Impact Contest. This information is put forward to get the creative juices flowing).
- Ryan Penagos (@Agent_M) said he likes the National Canine Cancer Foundation – http://www.wearethecure.org / @wearethecure
What’s your favorite charity?
This is going to be a lot of work, but I know that it’s achievable. And I’m open to any and all suggestions. So if you have any, please leave them in the comments below! If you like the concept and/or want to be a participant, I’d love to hear from you.
To learn more check out:
- The Introduction
- Step 1 – What Currency Do You Use To Measure Impact?
- Step 2 – The Lingering Loyalty Question And Determining Influence